- 21. Crowdsourcing for business strategy and sustainability: a partial least square structural equation model
- (Content №3 2023)
- ... validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43(1), 115-135. https://doi.org/10.1007/s11747-014-0403-8. 25. Evermann, J., & Tate, M. (2016). ...
- Created on 27 June 2023
- 22. Ukraine labour potential modelling based on using the theory of unclear logic
- (Content №3 2023)
- ... 13. Mazur-Vezhbitskaya, E. (2019). Human resources as a fundamental element that determines the development of innovation. Marketing and Innovation Management, 1, 335-356. https://doi.org/10.21272/mmi.2019.1-28. ...
- Created on 27 June 2023
- 23. Analysis of motivation determinants in the implementation of online training of future managers at state universities
- (Content №3 2023)
- ... Anantharaman, R. N. (2002). The relationship between service quality and customer satisfaction – a factor specific approach. Journal of Services Marketing, 16(4), 363-379. https://doi.org/10.1108/08876040210433248. ...
- Created on 27 June 2023
- 24. Financial and credit support of market-oriented management of transport engineering enterprises
- (Content №3 2023)
- ... Abstract: Purpose. To determine the priorities of the financial and credit support of transport machine building taking into consideration the needs of the national economy, state of marketing environment, ...
- Created on 27 June 2023
- 25. Fundamental imperatives of eliminating uncertainty on the basis of monitoring the activity of the iron ore enterprise
- (Content №3 2023)
- ... Nyzhnyk, V. M. (2019). Modern trends and trends in the marketing of educational services. Khmel’nyts’koho natsional’noho universytetu: naukovyj zhurnal. Ekonomichni nauky, 4(3(372)), 242-246. https://doi.org/10.31891/2307-5740-2019-272-4-3-41. ...
- Created on 27 June 2023
- 26. Economic aspects of assessment and marketing of carbon emissions by enterprises based on the principles of sustainable development
- (Content №3 2023)
- ... Universytetu. 2023, (3): 111 - 117 https://doi.org/10.33271/nvngu/2023-3/111 Abstract: Purpose. To analyze the economic aspects of carbon emissions by industry and conduct a marketing assessment of the ...
- Created on 27 June 2023
- 27. Economic security of Ukraine under the destructive influence of exogenous determinants
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- ... Yu., & Pilin, R. (2019). State regulation of the economic security by applying the innovative approach to its assessment. Marketing and Management of Innovations, (4), 364-372. https://doi.org/10.21272/mmi.2019.4-28. ...
- Created on 28 April 2023
- 28. Influence of Industry 4.0 on strategies of companies entering the global market of data integration services
- (Content №2 2023)
- ... integration services and to determine the company’s development scenarios in the market in the conditions of Industry 4.0); correlation-regression analysis (to study the dependence of marketing costs on ...
- Created on 28 April 2023
- 29. Digital technologies as a reason and tool for dynamic transformation of territory marketing
- (Content №1 2023)
- ... Purpose. To develop a mathematical approach to quantitative assessment of the effectiveness of digital marketing of territories. To determine the tasks of digital marketing of territories and directions ...
- Created on 25 February 2023
- 30. Concept of national innovation system: etymologization and complications of management
- (Content №5 2022)
- ... O., Mardani, A., Streimikis, J., Gerasymchuk, N., Golubkova, I., & Levinska, T. (2019). Pricing in the Concept of Cognitive Marketing in the Context of Globalization: Theoretical, Methodological and ...
- Created on 30 October 2022
- 31. The role of innovative technologies in ensuring the competitiveness of the enterprise
- (Content №5 2022)
- ... of marketing as a tool of competitiveness management. The Herald of Ternopil National Economic University, 1, 126-133. https://doi.org/10.35774/visnyk2020.01.126. 15. Sunigovets, O. (2019). Enterprise ...
- Created on 30 October 2022
- 32. The depiction of cybercrime victims using data mining techniques
- (Content №5 2022)
- ... Spankova, J. (2021). Innovative approaches to the assessment of the impact of the shadow economy on social development: an analysis of causation. Marketing and Management of Innovations, 3, 165-174.http://doi.org/10.21272/mmi.2021.3-14. ...
- Created on 30 October 2022
- 33. Comparative analysis of efficiency criteria for investment projects
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- ... 98-119. https://doi.org/10.35588/gpt.v14i42.5284. 10. Kendyukhov, A.V., & Tolkachov, D.O. (2013). PCA method used in estimating of mashine-building enterprise competitiveness. Marketing and Management ...
- Created on 30 October 2022
- 34. Ecologization of market behavior of consumers and management business strategies
- (Content №5 2022)
- ... of market ecologization, the ecological marketing peculiarities. Findings. Components of the process of ecologization of consumers behavior (needs for security; needs for ecological safety; ecological ...
- Created on 30 October 2022
- 35. Protection of information resources as an integral part of economic security of the enterprise
- (Content №4 2022)
- ... (2017). Approaches to provide information safety of the Industrial Internet of Things at the enterprise. Marketing and innovation management, 3, 176-178. https://doi.org/10.21272/mmi.2017.3-17. 8. Diorditsa, ...
- Created on 29 August 2022
- 36. The influence of digitalization on the development of industrial enterprises
- (Content №3 2022)
- ... value. The results of the study can be used by economists, scientists and practitioners to develop further prospects for the use of digital tools to enhance their capabilities in marketing, training and ...
- Created on 29 June 2022
- 37. Information tools for enterprise management in Economics 4.0
- (Content №3 2022)
- ... due to combining technical and technological approaches with organizational, motivational, marketing and investment approaches to effective management decisions, energy efficiency of production is improved ...
- Created on 29 June 2022
- 38. Transformation of the metallurgical industry of Ukraine from the concept “Industry 4.0” to capitalism of stakeholder
- (Content №2 2022)
- ... Gonchar,V. (2016). Forecasting as a method of metals marketing research. Ekonomichnyi Visnyk Donbasu, 4(46),104-108. 9. Worldsteel Assosiation (2020). Circular Economy worldsteel. Retrieved from https://circulareconomy.worldsteel.org/. ...
- Created on 30 April 2022
- 39. Management of structural changes in the system of economic formation of sustainable development
- (Content №2 2022)
- ... J., Gerasymchuk, N., Golubkova, I., & Levinska, T. (2019). Pricing in the Concept of Cognitive Marketing in the Context of Globalization: Theoretical, Methodological and Applied Aspects. Montenegrin ...
- Created on 30 April 2022
- 40. Financial and accounting support of marketing strategies for energy efficiency of coal mines
- (Content №1 2022)
- ... and accounting support of marketing strategies as a subsystem of energy management of coal mines. Methodology. Methods are to formalize theoretically energy management of coal mines based upon GOST and ...
- Created on 25 February 2022