Financial and accounting support of marketing strategies for energy efficiency of coal mines

User Rating:  / 0
PoorBest 

Authors:


S.Smerichevskyi, orcid.org/0000-0003-2102-1524, National Aviation University, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

T.Kosova, orcid.org/0000-0002-1859-0542, National Aviation University, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

O.Tryfonova, orcid.org/0000-0003-2283-6258, Dnipro University of Technology, Dnipro, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

O.Bezgina, orcid.org/0000-0002-0568-4806, DTEK Energy LLC, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

G.Solomina, orcid.org/0000-0003-0917-7999, Interregional Academy of Personnel Management, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.


повний текст / full article



Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu. 2022, (1): 163 - 169

https://doi.org/10.33271/nvngu/2022-1/163



Abstract:



Purpose.
Identification of the approaches to improve financial and accounting support of marketing strategies as a subsystem of energy management of coal mines.


Methodology.
Methods are to formalize theoretically energy management of coal mines based upon GOST and ISO requirements; generalize empirically electricity costs relying upon decade management reporting of fifteen mines in Donetsk coal field; formulate them consistently on the basis of price indices of industrial product manufacturers in the field of electric supply; and evaluate efficiency of energy management of coal mines while calculating their individual and sectoral potential, ranking of specific expenditures for electrical power as well as relative potential of energy efficiency.


Findings.
External and internal factors, influencing energy efficiency of coal mines, have been systemized. Requirements for such tools improving energy efficiency as energy management, energy marketing, energy accounting, energy analysis, energy audit, and energy-and financial planning have been generalized. Methodological approaches to identify individual and sectoral potential of energy efficiency of coal mines have been developed and implemented; their level and variability have been evaluated quantitatively.


Originality.
System approach is applied to classify energy audit of coal mines in terms of the following criteria: functioning phases of the audited entities; nature; scope of the audited entities; auditing methods; class of the involved problems; and auditing entities. Casual connections between individual ranking of energy efficiency and individual potential energy efficiency of coal mines have been determined; and dependence function of overall rankings of coal mines and sectoral potentials of their energy efficiency potentials has been formalized. Dynamic approach to identify subjects of financial and accounting support of marketing strategies of coal mines is applied in the form of energy efficiency potential progress.


Practical value.
Recommendations concerning the development of the basic program document on the energy management of coal mines have been substantiated in the form of Order for energy policy to identify the key energy efficiency indices as well as responsibility for their achievement. Details for such its sections as Energy accounting, analysis, and audit, Marketing support of energy policy, and Financial and investment support of energy policy have been proposed.



Keywords:
financial and accounting support, marketing strategies, energy efficiency, coal mines

References:


1. Somov, D. (2018). The functional approach to strategic management.Economic Annals-XXI,171(5-6), 19-22. https://doi.org/10.21003/ea.V171-03.

2. Wang, Y., Lei, Y., & Wang, S. (2020). Green Mining Efficiency and Improvement Countermeasures for Chinas Coal Mining Industry. Frontiers in Energy Research, 3. https://doi.org/10.3389/fenrg.2020.00018.

3. Kecojevic, V., Vukotic, I., & Komljenovic, D. (2014). Production, Consumption and Cost of Energy for Surface Mining of Bituminous Coal. Mining Engineering,66(1), 51-57.

4. Bogunovic, D., Kecojevic, V., Lund, V., Heger, M., & Mongeon, P. (2009). Analysis of energy consumption in surface coal mining. Society for mining, metallurgy and exploration, 326, 79-87.

5. Efremenko, V., Belyaevsky, R., & Skrebneva, E. (2017). The Increase of Power Efficiency of Underground Coal Mining by the Forecasting of Electric Power Consumption. E3S Web of Conferences. The Second International Innovative Mining Symposium, 21, 02002. https://doi.org/10.1051/e3sconf/20172102002.

6. Kambur, O.L., & Petrishchenko, N.A. (2018). Marketing of energy saving in enterprises. Efektyvna ekonomika, 9. Retrieved from http://nbuv.gov.ua/UJRN/efek_2018_9_28.

7. Kubyshyna, N.S., & Tsapuk, O.Y. (2013). Formation of the marketing mechanism of innovative developments in the energy saving market. Ekonomichnyi visnyk Natsionalnoho tekhnichnoho universytetu Ukrainy Kyivskyi politekhnichnyi instytut, 10, 369-373.

8. Katsedan, A.V. (2013). Formation of marketing strategy of an energy company in a competitive relationship. Modeliuvannia rehionalnoi ekonomiky, 1, 71-83. Retrieved from http://nbuv.gov.ua/UJRN/Modre_2013_1_10.

9. Smirnov, S.O., & Guillermo, T.V. (2015). Methodological platform for the formation of organizational and information mechanism of marketing promotion of energy-saving technologies. Biznes Inform, 7, 311-315.

10. Pogodayev, S.E. (2013). Marketing of works as a source of the new hybrid offerings in widened marketing of goods, works and services.Journal of Business and Industrial Marketing,28(8), 638-648. https://doi.org/10.1108/JBIM-04-2012-0069.

11. Guillermo, T.V. (2016). Formation of a system of integrated marketing communications, promotion of energy saving measures. Ekonomika. Finansy. Pravo, 5, 7-11.

12. Smirnov, S.O., Levkovich, O.V., & Tsinovnik, A.E. (2016). Economic and marketing efficiency of energy saving technologies. Ekonomichnyi prostir, 115, 236-244.

13. Regulation (EU) 2017/1369 of the European Parliament and of the Council of 4 July 2017 setting a framework for energy labelling and repealing Directive 2010/30/EU (2017). Retrieved from https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX:32017R1369.

14. Zakladny, O.O., & Zakladny, O.M. (2013). Means of diagnostic audit of energy efficiency as an element of building an energy management system. Enerhetyka, 2, 44-50.

15. ISO/CD 50006.3 Energy management systems Evaluating Energy Performance using Energy Baselines and Energy Performance Indicators (n.d.). Retrieved from https://www.iso.org/standard/79367.html.

16. ISO 50001:2018. Energy management systems Requirements with guidance for use (n.d.). Retrieved from https://www.iso.org/standard/69426.html.

17. Dzhedzhula, V.V. (2013). Energy audit as a means of ensuring energy efficiency of industrial enterprises. Visnyk Odeskoho Natsionalnoho Universytetu. Ekonomika, 18(3(1)), 123-125.

18. Yakobchuk, V.P., Tishchenko, S.V., & Yarosh, S.V. (2016). Theoretical and methodological foundations of energy audit. Ahrosvit, 7, 51-56.

19. Smerichevskyi, S.F., & Biezghina, O.S. (2015). Approaches to improving the energy efficiency of a coal mining enterprise. Modern Ukraine in a global environment: strategic guidelines for economic development: monograph. Dnipro.

20. DTEK (n.d.). Retrieved from https://dtek.com/investors_and_partners/reports.

 

Visitors

7575024
Today
This Month
All days
1251
97510
7575024

Guest Book

If you have questions, comments or suggestions, you can write them in our "Guest Book"

Registration data

ISSN (print) 2071-2227,
ISSN (online) 2223-2362.
Journal was registered by Ministry of Justice of Ukraine.
Registration number КВ No.17742-6592PR dated April 27, 2011.

Contacts

D.Yavornytskyi ave.,19, pavilion 3, room 24-а, Dnipro, 49005
Tel.: +38 (056) 746 32 79.
e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
You are here: Home Archive by issue 2022 Content №1 2022 Financial and accounting support of marketing strategies for energy efficiency of coal mines