Formation of a brand of sustainable industrial development in the postwar period

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Authors:


I.Perevozova, orcid.org/0000-0002-3878-802X, Ivano-Frankivsk National Technical Oil and Gas University, Ivano-Frankivsk, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

D.Fayvishenko, orcid.org/0000-0001-7880-9801, State University of Trade and Economics, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

O.Melnykovych, orcid.org/0000-0001-8531-8509, State University of Trade and Economics, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Yu.Nemish, orcid.org/0000-0002-4676-1177, Ivano-Frankivsk National Technical Oil and Gas University, Ivano-Frankivsk, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Ye.Shkurov, orcid.org/0000-0001-5947-599X, State University of Trade and Economics, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.


повний текст / full article



Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu. 2022, (3): 179 - 184

https://doi.org/10.33271/nvngu/2022-3/179



Abstract:



Purpose.
To develop the main directions of industrial recovery as a necessary stage for the formation of a sustainable economy in the postwar period. To develop tools and approaches to rebuild war-torn industries.


Methodology.
Methods used are: abstraction and critical analysis in forming the theme and purpose of the work; content analysis for analytical review of the literature; ascent from the abstract to the concrete to form an algorithm for developing a strategy for reconstruction; analysis and synthesis to analyze the amount of losses; idealization and formalization to formulate directions of industrial recovery; system analysis to form a project approach to reconstruction; comparative analysis to stratify the losses of industries.


Findings.
The amount of losses of the mining and metallurgical industry is analyzed and it is pointed out that the reason was not only physical destruction, but also the forced closure of enterprises. Assessment of the amount of assistance by its types is performed, which allowed estimating the approximate amount and direction of assistance for recovery in the postwar period. It is noted that the main task in the process of recovery of industries is their deep modernization and introduction of the latest technologies into the production cycle, which will create the preconditions for a sustainable economy.


Originality.
It is stated that a single strategic development program is needed to restore the work of industrial infrastructure. The solution of tactical tasks should be consistent with the strategic program. To implement the program and the tasks of a sustainable economy, an Algorithm for developing a strategy for economic reconstruction has been developed. To increase the efficiency of reconstruction industries, use of the project approach is proposed. Projects must be implemented in accordance with the single strategic development program.


Practical value.
The main directions of industrial recovery with the emphasis on its reform are formulated and recommendations on tools and approaches of implementing the strategic program of industrial reconstruction are given.



Keywords:
sustainable development, brand approach, post-war period, industrial recovery, strategy of economic reconstruction, project approach

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ISSN (print) 2071-2227,
ISSN (online) 2223-2362.
Journal was registered by Ministry of Justice of Ukraine.
Registration number КВ No.17742-6592PR dated April 27, 2011.

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