Adaptation of business and consumers to modern challenges in Ukraine
- Details
- Category: Content №5 2023
- Last Updated on 27 October 2023
- Published on 30 November -0001
- Hits: 1865
Authors:
I.Bila1, orcid.org/0000-0002-2000-619X, National University of Kyiv Mohyla Academy, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
L.Zakrevska*2, orcid.org/0000-0002-6145-6613, National University of Food Technologies, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
I.Kovalchuk2, orcid.org/0009-0002-5906-1855, National University of Food Technologies, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
O.Tkachenko2, orcid.org/0000-0002-1468-8091, National University of Food Technologies, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
O.Shevchenko1, orcid.org/0000-0001-9903-1840, National University of Kyiv Mohyla Academy, Kyiv, Ukraine, e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
* Corresponding author e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu. 2023, (5): 178 - 185
https://doi.org/10.33271/nvngu/2023-5/178
Abstract:
Purpose. To study the process of adaptation and identify factors influencing the adaptability of business and consumers. To develop recommendations for increasing the level of adaptation of business and consumers and for ensuring the appropriate level of consumption by individuals. To develop a mathematical model of the current assessment of the level of adaptation.
Methodology. General and special methods of cognition are used: abstract-logical method – to establish the complex nature of impact of large-scale challenges on the level of adaptation; induction and deduction – to establish the additive and multiplicative nature of threats; comparative analysis – to establish the fact that the adaptation process has a differentiated and unstable character and to identify factors influencing the adaptability of business and consumers. The generalization method is applied to propose the formation of a state Strategy for promoting the adaptation of business and consumers and ways of implementing it. The method of induction and deduction is used to establish the fact that the unstable nature of the adaptation capabilities of consumers requires the implementation of institutional measures, to propose these measures. Based on mathematical methods, a model of step-by-step adaptation and assessment of the level of adaptation was developed.
Findings. Factors affecting the level of business and consumer adaptation were studied. It is established that adaptation processes have differentiated, uneven and unstable character and reasons for this are indicated. It is indicated that the impact of set threats can be additive and multiplicative in nature. It is indicated that effective adaptation of enterprises is possible only with the integration of efforts by management of enterprises and by state institutions. It is proposed to introduce the State Strategy for Facilitating the Adaptation of Businesses and Consumers.
Originality. A mathematical model of the current assessment of the level of adaptation is developed.
Practical value. The developed mathematical model makes it possible to assess compliance with the direction of adaptation and conduct operational planning of the enterprise in a more relevant manner.
Keywords: adaptation process, level of adaptability, mathematical model, Strategy for support adaptation
References:
1. Visit Ukraine Today (2023). How does Ukrainian business survive the war? Retrieved from https://visitukraine.today/uk/blog/1810/yak-ukrainskii-biznes-vizivaje-v-umovax-viini.
2. Ivanova, N., Popelo, O., Avhustyn, R., Rusak, O., & Proshchalykina, A. (2022). Marketing Strategy of the Small Business Adaptation to Quarantine Limitations in the Sphere of Trade Entrepreneurship. IJCSNS International Journal of Computer Science and Network Security, 22(1), 149-160. https://doi.org/10.22937/IJCSNS.2022.22.1.21.
3. Zakharchyn, R. (2021). Domestic market of services and goods in the context of modern socioeconomic changes and transformations of the business environment. State and regions, 6(123), 47-51. https://doi.org/10.32840/1814-1161/2021-6-7.
4. Calinescu, T., Likhonosova, G., & Zelenko, O. (2023). Changing patterns of business behavior: the Ukrainian experience of adaptation of global accounting and financial mechanisms. SHS Web of Conferences 160, 01003. https://doi.org/0.1051/shsconf/202316001003.
5. Prokhorova, V. V., & Zalutska, K. Ya. (2021). The mechanism of controlling the development of modern enterprises as an adaptive advantage of their strategic functioning. Adaptive management: theory and practice, 11(22). https://doi.org/10.33296/2707-0654-11(22)-08.
6. Kyrylenko, O. V., Snezhkin, Y. F., Basok, B. I., & Baseyev, Y. T. (2023). Energy, science and engineering: current state and development challenges. Bulletin of the National Academy of Sciences of Ukraine, (4), 3-10. https://doi.org/10.15407/visn2023.04.003.
7. Danylyshyn, B. М. (2022). Economic transformations during martial law: the tactics of evolutionism and modernization. Ukraine economy, 10, 3-14. https://doi.org/10.15407/economyukr.2022.10.003.
8. Zaverbnyj, A., Dvulit, Z., &Vuіek, K. (2022). Features of formation of logistics chain in war and post-war period. Economy and society, (43). https://doi.org/10.32782/2524-0072/2022-43-54.
9. Mitsenko, N., & Mishchuk, I. (2022). The essence and problems of the functioning of the international logistics system in extreme conditions. Bulletin of LTEU, 68, 20-27. https://doi.org/10.36477/2522-1205-2022-68-03.
10. Heyets, V. M. (2022). On the assessment of Ukraine’s economic losses due to the armed aggression of the Russian Federation. Visnyk of the NAS of Ukraine, 5, 30-38. https://doi.org/10.15407/visn2022.05.030.
11. Havryliuk, I. (2023). Effect of the Russian military invasion on the endogenous potential of Ukraine. Economy and society, 48. https://doi.org/10.32782/2524-0072/2023-48-53.
12. Deineko, L., Kushnirenko, O., Tsyplitska, O., & Gakhovych, N. (2022). Consequences of full-scale military aggression of the Russian Federation for Ukrainian industry. Economy of Ukraine, 5, 3-25. https://doi.org/10.15407/economyukr.2022.05.003.
13. Arefieva, O., & Antonenko, K. (2023). Analysis of the consequences of the war for the economy of Ukraine. Market infrastructure, 71, 98-102. https://doi.org/10.32782/infrastruct71-18.
14. Gradus Research Company (2023). Ukrainian business and society during the war. Retrieved from https://gradus.app/uk/open-reports/ukrainian-business-during-war.
15. Pavlysh, O. (2022). Business relocation: how many businesses have already resumed work. Economic truth. Retrieved from https://www.epravda.com.ua/news/2022/08/17/690505.
16. Basic structural indicators for activity of business entities. State statistics Service of Ukraine (2023). Retrieved from https://www.ukrstat.gov.ua/.
17. Markus, S. (2022). Long-term business implications of Russia’s war in Ukraine. Asian Business & Management, 21, 483-487. https://doi.org/10.1057/s41291-022-00181-7.
18. Kindzerskyi, Y. (2022). Postwar recovery of Ukraine’s industry: challenges and features of policy. Economic analysis, 32(2), 101-117. https://doi.org/10.35774/econa2022.02.101.
19. Mironova, N., Koptieva, H., Liganenko, I., Sakun, A., & Chernyak, D. (2022). Modeling the selection of innovative strategy for development of industrial enterprises. WSEAS Transactions on Business and Economics, 19, 278-291. https://doi.org/10.37394/23207.2022.19.26.
20. Melnyk, D. S., Parfylo, O. A., Butenko, O. V., Tykhonova, O. V., & Zarosylo, V. O. (2022). Practice of the member states of the European Union in the field of anti-corruption regulation. Journal of Financial Crime, 29(3), 853-863. https://doi.org/10.1108/JFC-03-2021-0050.
21. Zayed, N. M., Rashid, M. M., Darwish, S., Faisal-E-Alam, M., Nitsenko, V., & Islam, K. M. A. (2022). The Power of Compensation System (CS) on Employee Satisfaction (ES): The Mediating Role of Employee Motivation (EM). Economies, 10, 290. https://doi.org/10.3390/economies10110290.
22. Kulikov, P., Aziukovskyi, O., Vahonova, O., Bondar, O., Akimova, L., & Akimov, O. (2022). Post-war economy of ukraine: Innovation and investment development project. Economic Affairs, 67(5), 943-959. https://doi.org/10.46852/0424-2513.5.2022.30.
23. Sytnyk, H. P., Zubchyk, O. A., & Orel, M. H. (2022). Conceptual Understanding of the Peculiarities of Managing Innovation-Driven Development of the State in the Current Conditions. Science and Innovation, 18(2), 3-15. https://doi.org/10.15407/scine18.02.003.
24. Zayed, N. M., Mohamed, I. S., Islam, K. M. A., Perevozova, I., Nitsenko, V., & Morozova, O. (2022). Factors Influencing the Financial Situation and Management of Small and Medium Enterprises. Journal of Risk and Financial Management, 15, 554. https://doi.org/10.3390/jrfm15120554.
25. Sumets, A., Tyrkalo, Y., Popovych, N., Poliakova, J., & Krupin, V. (2022). Modeling of the Environmental Risk Management System of Agroholdings Considering the Sustainable Development Values. Agricultural and Resource Economics, 8(4), 244-265. https://doi.org/10.51599/are.2022.08.04.11.
Newer news items:
Older news items:
- Improvement of the enterprise’s production program as a way to adapt to market changes - 27/10/2023 19:20
- Critical infrastructure defense: perspectives from the EU and USA cyber experts - 27/10/2023 19:20
- Analysis of the input material flow of the transport conveyor - 27/10/2023 19:20
- Shaping sustainable strategies of freight forwarding companies in the environment of the road transport market - 27/10/2023 19:20
- Mineral resource assessment through geostatistical analysis in a phosphate deposit - 27/10/2023 19:19
- Controlling as an enterprise management tool in the digital economy - 27/10/2023 19:19
- Research on an eco-safe filtration plant for wastewater treatment made of natural raw materials - 27/10/2023 19:19
- Problems of prosecution for crimes against environmental security in the conditions of martial state - 27/10/2023 19:19
- The legal mechanism for environmental protection in Ukraine - 27/10/2023 19:19
- Radionuclide content in vegetation and soils in the impact zone of the railway track - 27/10/2023 19:19